Today is World Radio Day – UNESCO’s way of recognising radio as one of the world’s most trusted and influential media channels.
The latest quarterly Rajar figures show that radio reaches 50 million adults in the UK each week.
For brands, this offers reliable, trusted access to audiences at scale, helping build awareness, authority, and real engagement.
And that’s exactly what we’ve been doing this year so far: in January alone we’ve delivered 257 pieces of broadcast coverage, with an additional 81 since the start of February.
Happy World Radio Day to everyone helping radio stay relevant, trusted, and always growing!
