Every once in a while a project comes along that requires the ability to spin multiple plates at the same time and this was the scenario when we were asked to support the launch of the 2024 Women’s Six Nations Launch from Frameless in London.
Our role was to coordinate a series of interviews with the captains and coaches of each national team (12 people in total) while navigating the many other roles and responsibilities each of them was required to perform within a jam-packed two hour schedule on launch day.
This required detailed planning, numerous boots on the ground and the ability to think on our feet and react to any changes in timings and availability – keeping players, coaches and the many media in attendance, happy.
While it required a lot of sweat and quick thinking – results were delivered and delivered seamlessly.
Results
- 86 Pieces of Coverage
- 6 interviews with National broadcasters
- Reach of 10,000,000+